Batching Tasks to Increase Efficiency

We’ve all been there – an email comes in and you think to yourself, “I’ll just answer this real quick.” The next thing you know, you’re reviewing PDFs of invoices from last month because you needed to reference something in that email reply. One thing leads to another and suddenly it’s 4:30 in the afternoon […]

How to Bring in Clients with Inbound Marketing

Inbound marketing can be your secret weapon for gaining new clients. But first, let’s define the term and see how it differs from outbound marketing.   Inbound vs. Outbound Marketing In the chart below, I highlight the big differences between the two approaches.Outbound marketing is a more traditional marketing technique where you send “out” your […]